The Cruise Insider

October 10, 2026

Wall Street Flips on Royal Caribbean: Jefferies Upgrades to Buy

Jefferies upgraded Royal Caribbean to Buy ahead of October 27 earnings, calling it their best buy in the space. Shares are up 22% since the Sandals deal was announced.

Royal Caribbean cruise ship at sea

Photo: Royal Caribbean

Jefferies upgraded Royal Caribbean to Buy this week, calling it their best buy heading into the October 27 earnings report. Shares are up 22% since Royal Caribbean Group announced its 50% stake in Sandals Resorts.

The bull case is straightforward: bookings have held firm, pricing power looks intact, and the Sandals deal opens the door to bundled cruise and resort packages. What to watch on October 27: 2027 booking trends and any update on the Sandals integration.

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